CEO Masterclass.

Welcome to the first ever CEO Masterclass dedicated to leaders who want to learn all the aspects to becoming a great and inspiring CEO, and generate super returns.

Access insider CEO knowledge.

The CEO Masterclass was developed by Steve Tappin who has been coaching fortune-500 CEOs for over 30 years.  

Steve and his company Xinfu have worked with some of the most successful companies globally and has now taken that insider knowledge and developed the world's first and only CEO Masterclass.

The CEO Masterclass will give you top down guidance and teach you the best practice steps on how you can become the best CEO for your company.  

The Xinfu method has been transformed into the CEO Masterclass so now any leader can access the methodology anywhere, anytime.
About Steve & Xinfu.
"For the last 30 years I’ve made it my mission to transform CEO coaching and provide the best available advice, so that anyone can become a great leader. 

 I used learnings from coaching hundreds of CEOs across the globe to create the CEO Masterclass.

 I’ve now condensed this, plus the inputs from my network of world-class practitioners into the CEO Masterclass video series." 

About Steve & Xinfu.
"For the last 30 years I’ve made it my mission to transform CEO coaching and provide the best available advice, so that anyone can become a great leader. 

 I used learnings from coaching hundreds of CEOs across the globe to create the CEO Masterclass.

 I’ve now condensed this, plus the inputs from my network of world-class practitioners into the CEO Masterclass video series." 

See what world-class leaders say about the Xinfu CEO Coaching method.
Xinfu is an award-winning, global CEO coaching and consultancy.
It's our mission to inspire CEOs and help them generate super returns for their companies. 
Xinfu is an award-winning, global CEO coaching and consultancy.
It's our mission to inspire CEOs and help them generate super returns for their companies. 
So if the CEO job is the pinnacle of your career, or you aspire to be one, then why wouldn't you apply yourself and join the CEO Masterclass community?
Purchase today and unlock all of the below valued at over £5,000!
1. Unlimited access to 20 CEO training videos available anywhere, anytime.
1. An Introduction to the CEO Masterclass.
> Introduction to the CEO Masterclass

> Introduction to the Fellowship

> The different types of CEOs

> Introduction to the 4 Quadrants
2. Business Performance
> Real company agility

> Leading your people through the emotional change curve

> The "Crazy 8" and the blockages to success

> Taking an executive team from average to outperforming
3. Business Leadership
> Creating your disruptive growth

> What is a North Star?

> Numbers, acronyms and symbols
4. Personal Performance
> Concious leadership

> Courageous Conversations

> CEO Health Warning - 4-day work week challenge

> Spiral Dynamics Values

> Leading through the tough stuff
5. Personal Leadership
> How do you empower a company

> Trusting in Life Stories

> Connect to your Top 40

> Creating a united culture
2. A 1 hour session with a CEO Coach.*
Get 1-2-1 training with a CEO Coach.
The CEO Coach will have worked with CEOs from the Xinfu client base which includes companies like Virgin, LinkedIn and easyJet.

Get 1-2-1 training with a CEO Coach.
The CEO Coach will have worked with CEOs from the Xinfu client base which includes companies like Virgin, LinkedIn and easyJet.

3. A signed copy of "The Secrets of CEOs".*
"An excellent read!"
⭐️⭐️⭐️⭐️⭐️
Get a signed copy of "The Secrets of CEOs".

What is it really like to be a CEO? This is the first ever book to bring together 150 top global CEOs who share their secrets on running a global business, coping with the capital crunch and the other key trends shaping the business world sustainability, the web and the world war for talent. 
"An excellent read!"
⭐️⭐️⭐️⭐️⭐️
Get a signed copy of "The Secrets of CEOs".

What is it really like to be a CEO? This is the first ever book to bring together 150 top global CEOs who share their secrets on running a global business, coping with the capital crunch and the other key trends shaping the business world sustainability, the web and the world war for talent. 
4. Access to an exclusive CEO Masterclass Facebook Group.*
Join an exclusive community of CEOs.
The first 1,000 members will gain access to an exclusive CEO Masterclass group managed by a top Xinfu CEO coach who will provide weekly Q&As and special CEO guests.
Join an exclusive community of CEOs.
The first 1,000 members will gain access to an exclusive CEO Masterclass group managed by a top Xinfu CEO coach who will provide weekly Q&As and special CEO guests.
5. Access to online CEO Masterclass sessions.
Get access to online sessions and webinars.
Every week our CEO coaches run online sessions about topics covered in the CEO Masterclass.  You will also get exclusive access to interviews and Q&As with top global CEOs.
Get access to online sessions and webinars.
Every week our CEO coaches run online sessions about topics covered in the CEO Masterclass.  You will also get exclusive access to interviews and Q&As with top global CEOs.
PURCHASE A CEO MASTERCLASS MEMBERSHIP

£949
Inc. VAT
One time payment, unlimited access.
  • Access to 20 CEO Masterclass training videos.
  • A 1-hour session with a CEO Coach.*
  • A signed copy of "The Secrets of CEOs".*
  • Access to an exclusive CEO Masterclass community.
  • Access to private CEO Masterclass sessions.
*Limited to first 1,000 members
Do any of these sound familiar?
  • Lack: the leadership qualities and key skills of how to be a successful CEO.
  • Can't: inspire and motivate a team.
  • Can't: set an exciting strategic direction and purpose of the company.
  • Can't: achieve a step-change in revenue and profit growth.
  • Stressed: and unable to maintain work-life balance.
  • Lack: the leadership qualities and key skills of how to be a successful CEO.
  • Can't: inspire and motivate a team.
  • Can't: set an exciting strategic direction and purpose of the company.
  • Can't: achieve a step-change in revenue and profit growth.
  • Stressed: and unable to maintain work-life balance.
What can CEO Masterclass do for you & how does it solve these problems?
By applying the following principles, CEOs I’ve coached have doubled, trebled and even quadrupled the value of their companies. 
The 4-quadrants

Many CEOs are promoted professional managers that lack proper leadership skills. CEO Masterclass has the Four Quadrant framework that shows you how to work on all the essential skills of becoming a CEO. 

It’s a CEO checklist and “how to” guide that covers - 

Business Performance: managing people and the operations Business Leadership: setting the vision for the company, plus how to identify and implement the radical game changing moves which drive companies to outperformance
Personal Performance: how to be at your best physically and mentally and achieve a work-life balance
Personal Leadership: creating a fellowship leadership team

The 4-quadrants

Many CEOs are promoted professional managers that lack proper leadership skills. CEO Masterclass has the Four Quadrant framework that shows you how to work on all the essential skills of becoming a CEO. 

It’s a CEO checklist and “how to” guide that covers - 

Business Performance: managing people and the operations 

Business Leadership: setting the vision for the company, plus how to identify and implement the radical game changing moves which drive companies to outperformance

Personal Performance: how to be at your best physically and mentally and achieve a work-life balance

Personal Leadership: creating a fellowship leadership team

Inspirational leaders have a great ambition and purpose for the company, and galvanise their teams to achieve this. They create a fellowship of leaders around them. 

CEO Masterclass has a dedicated module on how to connect with other leaders, to tap into their deepest motivations, creating a uniting culture.
Connect & motivate

Inspirational leaders have a great ambition and purpose for the company, and galvanise their teams to achieve this. They create a fellowship of leaders around them. 

CEO Masterclass has a dedicated module on how to connect with other leaders, to tap into their deepest motivations, creating a uniting culture.
CEO Masterclass gives clear steps on how to create the strategic direction and purpose of a company. 

We call it the North Star. It is much more than a mission statement. It is the guiding light of the business as it contains the purpose, the key milestones and transformational moves needed to allow companies to outperform.

The North Star

CEO Masterclass gives clear steps on how to create the strategic direction and purpose of a company. 

We call it the North Star. It is much more than a mission statement. It is the guiding light of the business as it contains the purpose, the key milestones and transformational moves needed to allow companies to outperform.
Delivering a step-change in revenue and profit growth is elusive for many CEOs because they concentrate on the wrong things. 

CEO Masterclass details the pioneering areas and breakthroughs which will be the engine of generating outstanding growth.
Outperformance

Delivering a step-change in revenue and profit growth is elusive for many CEOs because they concentrate on the wrong things. 

CEO Masterclass details the pioneering areas and breakthroughs which will be the engine of generating outstanding growth.
Get a free chapter!
Get a free chapter from my best-selling book “The Secrets of CEOs” where I interviewed 200 business leaders drawn from Fortune 50 & FTSE 100 companies, sharing what makes them successful. 
Get a free chapter!
Get a free chapter from my best-selling book “The Secrets of CEOs” where I interviewed 200 business leaders drawn from Fortune 50 & FTSE 100 companies, sharing what makes them successful. 
*we respect your privacy
Who is the CEO Masterclass for?
CEOs
CEOs of national and multi-national companies, looking to double, triple or quadruple the value of their company.


Senior Management
Divisional/Business heads, Managing Directors, VPs & C-Suite Executives such as CFO, COO, & Chief Marketing Officer.

Middle Management
Managers wanting to make the step up to to senior management and C-suite roles including CEO.

SMEs
Small and medium sized business owners lacking the skills to properly manage their
business.

Who is the CEO Masterclass for?
CEOs
CEOs of national and multi-national companies, looking to double, triple or quadruple the value of their company.

Senior Management
Divisional/Business heads, Managing Directors, VPs & C-Suite Executives such as CFO, COO, & Chief Marketing Officer.

Middle Management
Managers wanting to make the step up to to senior management and C-suite roles including CEO.

SMEs
Small and medium sized business owners lacking the skills to properly manage their
business.
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